I can only imagine what all Scoble’s lists are like, you can only access some inside the application. Flipboard takes this more focused feed and works its magic, but as the input is cleaner, the output is stronger. If you are like me, you have and use lists to track topics and news. Twitter lists are perhaps the single strongest use of Flipboard, if you are a power Twitter user. From a nearly unreadable stream of blather, Flipboard returns to you a curated short magazine, for free. Flipboard takes a Twitter stream, and spits out someting wholly different. TweetDeck takes Twitter, and makes it more like Twitter it’s the same idea on steroids. In a way, Flipboard is the opposite of TweetDeck. From tweets to product, from Facebook statuses to well organized nuggets of information, Flipboard brings in text and gives you a book. Flipboard takes the tweets, and turns that feed into a readable, coherent, content spread.

Flipboard is a near-perfect (see above gripes) casual Facebook and Twitter application. The two social networks that are built into the device are prime examples of this. Across several content sources, Flipboard is more than an aggregator, it is an improver of content. All that will be solved over the next several releases, it’s just a matter of time, so let’s put that aside.įlipboard has a core quality that makes it special: it turns noise into signal. Flipboard needs, among other things, offline access, stronger posting capabilities for Facebook and Twitter, more pages per section, a ban button, and better controls to prevent repeat content.

It has annoying feature holes, but like an unfinished painting you can see the bigger picture in the gaps. To begin, Flipboard is not finished or perfect. We were the first big media source to cover Flipboard, and ever since that moment the iPad application has taken over the technology scene leaving many scratching their heads: what about this application is so special? Let’s take a moment to break down just what Flipboard is, why it is a big deal, and what it means for future media applications.

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